Sacramento Association of REALTORS® Sacramento Association of REALTORS®
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2022 Presidential Messages

Electrification and the Future

Dear SAR REALTOR®and Affiliate Members,

Local cities and counties in our region are implementing policies to shift from use of natural gas in residential homes to going ALL-ELECTRIC. "Electrification!" You have probably heard this word thrown around a lot lately -- but what does it really mean as it relates to our profession and our region? Well... it means A LOT. And I would strongly encourage you to attend the "Electrify Your Education" event coming up on August 30th to learn about the coming required changes. What does this mean for your own home? What does this mean for our clients and transactions? The implications are far reaching.

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Photofy - An NAR Member Benefit

Dear SAR REALTOR®and Affiliate Members,

I am connected to many REALTOR® colleagues on various social media channels, and my feeds are full of real estate-related content. A really neat, FREE, and totally underutilized member benefit available from NAR is use of personalized social media content using the Photofy App.

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August Main Meeting - A Triple Threat!

Dear SAR REALTOR®and Affiliate Members,

Our upcoming main membership meeting on Tuesday, August 2nd at 9am is indeed the TRIPLE THREAT! This is one meeting you do not want to miss. First, as our new SAR CEO Jessica Coates starts this coming week our main meeting will be many of our members' first opportunity to say hello!

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Get an Inside Look at Committees

Dear SAR REALTOR®and Affiliate Members,

Do you ever wonder what SAR does to serve our members and the community? Ever thought about getting involved but you were not sure where to start? For the month of August, seven SAR committees are opening the doors to you!

This is a great opportunity to dip your toes in the water and get an inside look at how SAR committees work, what they do, how they do it, and how we strive to be an "indispensable partner" to our members and to the community. Committees truly are the lifeblood of what our association works to achieve.

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2022 Theme, Priorities, and Strategies: A Mid-Year Update

Dear SAR REALTOR®and Affiliate Members,

Mid Year Update At the beginning of the year our SAR leadership team outlined several priorities for 2022, and if you read my very first President's Message of 2022 I alluded to several strategies and goals we hoped to accomplish this year. A few weeks ago during our annual Past President's luncheon I provided a mid-year update as to how we are making progress toward these objectives, and I'd love to share this same update with you all as well. Watch the Video Here.

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Welcome to the Team!

Dear SAR REALTOR®and Affiliate Members,

New SAR CEO As many of you know, last year SAR's long-time Chief Executive Officer Dave Tanner announced his retirement, set for this summer. After conducting a nationwide executive search with the assistance of consultant Leonard Pfeiffer & Co, I am so excited to share with you that SAR has hired a new CEO, Jessica Coates, who will begin August 1.

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Forms Galore

Dear SAR REALTOR®and Affiliate Members,

Mortgage Rate Update Forms, forms, forms! You may have noticed logging into your ZipForm account that as of this week C.A.R. has released several new and updated forms. Probably one of the most notable new forms is the Fair Appraisal Act Addendum, aka form FAAA.

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A Mortgage Interest Rate Update

Dear SAR REALTOR®and Affiliate Members,

Mortgage Rate Update Let's talk about the elephant in the room: while mortgage interest rates have been on a steady, upward trajectory all of this first half of 2022, you have probably noticed that there was a rather abrupt increase in interest rates late last week to early this week. To support our SAR members and to provide some helpful context for how these rate increases may affect your clients --AND our business-- tomorrow SAR will email to all members a short video where 2022 SAR Affiliate Chair, Cam Villa, and I discuss just what’s happening in the financial markets, how you may help your buyers navigate rate and payment increases, how you may coach your sellers during this time, what questions you may want to ask loan officers when working with buyers or receiving offers on your listings, and more.

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About Us

The Sacramento Association of REALTORS®
was founded in 1908 and proudly serves over 7,000 REALTOR® Members.

Contact Us

2003 Howe Avenue
Sacramento, CA 95825
(916) 922-7711
(916) 649-2520
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Mon–Fri: 7:30a – 4:30p | Sat: 9a –2:30p

Member Services & Retail Center are open for walk-ins and all in-person transactions! Please verify staff in other deparments are in-office before traveling to SAR.

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